Terms of service

Last Updated: 07 June 2026

Welcome to Unfaded. These Terms of Service ("Terms") govern your use of our website (https://www.unfaded.co.uk/) and the purchase of our products. Unfaded is operated by Unfaded Lab Ltd ("we," "us," or "our"). By accessing our site or purchasing the UNFADED Thrive Formula, you agree to be bound by these Terms.

1. THE SINCERITY BASIS (OUR FOUNDATIONAL PROMISE)

We believe that middle age is a stage of capability and ambition, not decline. We reject the predatory marketing, hidden fees, and intentionally confusing cancellation traps common in the wellness industry. These Terms are written to protect both our business operations and your rights as a consumer with absolute honesty and zero fluff.

2. ELIGIBILITY & INTENDED USE

  • Age Requirement: You must be at least 18 years of age to purchase products or register an account on this site.

  • Personal Use Only: Our premium nutritional formulations are distributed via a direct-to-consumer model for personal, household use only. Commercial resale of the UNFADED Thrive Formula without explicit written authorisation from Unfaded Lab Ltd is strictly prohibited.

3. PRICING, SUBSCRIPTIONS, & BILLING

  • Transparent Pricing: The UNFADED Thrive Formula is priced transparently at £24.99 GBP per unit. The price displayed at checkout is the final price. There are no hidden processing fees, surprise markups, or artificial checkout costs.

  • Subscription Model: To help you maintain consistency in your daily ritual, we operate a recurring subscription framework. By choosing the subscription option, you authorise Unfaded Lab Ltd to automatically charge a pre-defined amount to your designated payment method every 30 days.

  • The Anti-Hostility Cancellation Guarantee: We violently oppose billing traps. You are in complete control of your subscription. You can skip a month, modify your delivery dates, or cancel your subscription entirely at any time via your Shopify customer dashboard with a single click. No mandatory phone calls, no exit surveys, and no retention scripts.

4. HEALTH & NOT AN INDICATION OF MEDICAL ADVICE

  • Science Reframed: The UNFADED Thrive Formula features a precision-calibrated blend of creatine monohydrate, lion's mane mushroom extract, vitamin D3, and zinc designed to support cognitive and physical performance.

  • No Medical Claims: While our formulation is evidence-based and rooted in trending clinical longevity science, the content on our website, social channels, and product packaging is for educational and lifestyle informational purposes only. It is not a substitute for professional medical advice, diagnosis, or treatment.

  • Consultation: We respect your health and intelligence. If you are taking medication, navigating complex health issues, or managing clinical conditions, we strongly advise consulting with a qualified healthcare professional before integrating Unfaded into your morning routine.

5. PAYMENT & SHOPIFY SECURITY

  • Secure Transactions: All transactions are securely processed via the Shopify e-commerce platform and its approved, encrypted payment gateways. We do not store your raw credit or debit card information on our servers.

  • Accuracy of Information: You agree to provide current, complete, and accurate purchase and account information for all transactions made at our store.

6. INTELLECTUAL PROPERTY

All content included on this site, including text, graphics, macro visual assets, logos, and custom typography, is the property of Unfaded Lab Ltd and Fivora Marketing Studio and is protected by United Kingdom and international copyright laws. Unauthorised distribution or reproduction of our brand assets or creative media is strictly prohibited.

7. LIMITATION OF LIABILITY

To the maximum extent permitted by law, Unfaded Lab Ltd, its directors, and employees shall not be liable for any indirect, incidental, or consequential damages resulting from your use of our website or the consumption of our products.

8. GOVERNING LAW

These Terms and any separate agreements whereby we provide you services shall be governed by and construed in accordance with the laws of the United Kingdom, with corporate dispute resolution under the jurisdiction of the English courts.